Exploring visual storytelling through graphic design
This gallery brings together identity, campaign, merchandise, and editorial work created for music releases, small brands, and campus organizations. Each format had a different job—from making an event legible at a distance to giving a release a recognizable visual world.
I served as PR and Design Chair for Absolute A Cappella and Aesthetics Manager for the Cornell University Glee Club, producing recurring recruitment and concert materials within active performance schedules.
More recently, I have been drawn to clothing and textile design, and have channeled that through the creation of an original brand called Luv U., or Luv University.
I created the complete visual system for my wedding—from mailed stationery and large-format signage to bar menus, place cards, and production-ready guest materials.
The case study shows how the system stayed cohesive across formats while flexing for different moments, spaces, and information needs.
View the full design system
